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Anime Herald Financial Report For Fiscal Quarter 2, 2025 (Ending 6/30/2024)

Introduction

As part of our efforts to maintain full transparency within our operation, it has been decided that every quarter, the chief officer of Anime Herald, LLC must compile a quarterly report detailing our financial results.

This document outlines our organization’s finances, as well as an evaluation of our performance over Quarter 2 of our 2025 fiscal year, which ended on June 30, 2024.

Notes:

Current Finances

As of July 1, 2024, Anime Herald has $2,673.29 in total cash on hand. Of this, $500 is reserved for articles commissioned and approved, with $250 being held for writers, and $250 for editors.

Income

For our most recent fiscal quarter, Anime Herald reported a total of $1,328.91 in total revenues. The breakdown is as follows:

This quarter, we saw our revenues rise thanks to a subscription drive, which ran through June. Throughout the month, Samantha pledged to match every dollar we raised with an equal donation to The Trevor Project. Over the course of the month, we were able to raise $554, and Samantha made a $555 donation on June 30. An image of the receipt is below:

We are sincerely thankful for our backers and community, for helping us to reach this goal, and to do some genuine good for the LGBTQIA+ community. Thank you so much for empowering us to do this.

Expenses

Our primary cost drivers this quarter were invoices and costs related to network infrastructure. Our tooling costs were a bit lower this quarter, as annual bills for services like Blogvault (backups) don’t apply until Quarter 3.

Invoices are composed of payments to writers and our editorial team for articles, as well as Samantha’s $50 monthly salary. This quarter, Samantha waived her salary for all three months, as she was on sabbatical. As such, this quarter, Anime Herald posted a total of $860.00 in invoice payments, which were paid out via the Anime Herald bank account.

Infrastructure costs this quarter, which include hosting for the Anime Herald website, as well as renewal for our server management tools at Runcloud, came to $437.36, or $109.34 per month. The biggest contributor to the rise in our costs was Runcloud, which has an annual $150 cost. Otherwise, costs remained relatively flat this quarter. Runcloud and our hosting costs were paid for using Samantha Ferreira’s personal funds.

In addition, we maintain an account with Google Workspaces to handle both document sharing and email accounts for the organization. This cost $182.96 ($60.99/month), which was paid for using the Anime Herald bank account.

Miscellaneous Expenses

Anime Herald recorded two categories of “Miscellaneous” expenses this quarter. The first is $5.09 in surcharges on incoming PayPal payments.

The final miscellaneous expense is related to Anime Herald’s ongoing redesign process. As was noted in our previous reports, this does not affect Anime Herald’s bottom line. This is being paid for entirely by Samantha, and our reporting on costs related to this is for transparency purposes only.

With this in mind, the final two payments for the redesign were made in April and May. This came to $2,000. As such, our design is fully paid for.

Totals

For the second quarter of Fiscal 2025, Anime Herald, LLC saw $1,297.36 in total operating costs. Of these, $254.50 was paid via Samantha’s personal funds. $1,042.96 was paid directly, using Anime Herald’s accounts.

Against earnings of $1,328.91, Anime Herald recorded a total profit of $31.55 for the quarter.

We are starting the next quarter on a strong footing, placing us well ahead of expectations for the year. We’ve managed to end two of the past four quarters ahead of expectations and are entering the second half of fiscal 2025 with a healthy rainy day fund.

I’ve begun making evaluations to see if we can make increase payouts for our writers and editors. As part of this, we have increased our payouts for our columns by 25%, bringing our payouts to writers and editors to $25.

That said, we have chosen to be pragmatic and keep our break-even goal at $500, which will afford us roughly $61.24 per month (according to our annual calculations) as a buffer.

Our next fiscal report will be due on October 31, 2024, and will cover the third quarter, which runs from July through September. 




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